As the head of the Storyfly Network, which he founded back in 2016, ​Francesco is the Senior Professional who manages Hyris International Media Relations as exclusive media and creative Partner.

Francesco ensures both the quality and the consistency of the media efforts of all the clients, supervising the creation and release process, without disdaining to get his hands dirty on an article or a piece of content, whenever possible. 

"Complex thoughts need a clear explanation".
After almost two years supporting Hyris in its media journey, Francesco can't get tired to dive deeper into the complex and fascinating world of Genetic Analysis, Artificial Intelligence and that of the Internet of Things.

Despite 15+ years of experience in many sectors of professional communication, Francesco still feels the same thrill as in his early days of work, whenever he launches a new campaign or press release for one of its customers.